Weekly monitoring
Up to 20 client pages checked every week. You get an email when a score drops by 5 points or more, when something serious appears, such as a page turning noindex or a certificate failing, and when a page stops answering.
For agencies · free while in early access
White label SEO audit tool for agencies
Audit any page under your own logo and colours, put an audit form on your site that turns visitors into leads, and send clients a weekly report with your name on it, not ours.
Sign in with Google or an email link. No card.
76
checks on every page
20
pages in a site audit
20
client pages watched weekly
1
script tag for the lead form
01 · Your brand
A report your client will think you built
Upload a logo, pick a colour, and every report you send looks like it came from your agency. The report carries no Scoreling menu, only your name, your button and your contact.
- Logo, name and colour on the report, the PDF and every email the client gets.
- Your introduction above the score, in your words, up to 600 characters.
- Your call to action: a button such as "Book a call" that links to your calendar and closes the report as "Want these fixed?".
- Only what you sell: leave out a category you do not offer, and the score is worked out from the rest.
- A PDF of any report from its Download PDF button, with the check date on it and no check ever split across two pages.
02 · Leads
An audit form that fills your pipeline
People who want to know what is wrong with their site are the people who hire an agency. Give them the answer on your own site, and keep their email.
-
1
Add one line to your site
Paste the script where the form should go, or install the WordPress plugin from your account and use a shortcode. It can sit in the page, open from a floating button, or pop up after a delay you choose.
<script src="https://scoreling.com/w/your-key.js" async></script> -
2
A visitor checks their site
They enter the address of a page and an email (plus name, phone, company or a keyword, if you ask for them) and get the full report on that page under your brand straight away, with a copy by email.
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3
You get the lead, with a reason to call
An email for each lead with their score, what the site is built with and its three costliest problems. A site under 60 arrives as a hot lead. You also hear when they open their report.
Webhook
Each scored lead posted as JSON to your URL.
API
Read leads and start checks from Zapier, Make or your CRM.
CSV
Every lead with its status: new, contacted, won or lost.
03 · Clients
Keep clients after the first audit
The audit that wins a client is also the one that shows them, month after month, that you are looking after the site.
A weekly report for the client
Add the client's email and they get "Your weekly website report" from your agency, with the change since last week. They confirm once before anything is sent, and can stop it from any of those emails.
Site audits
Up to 20 pages from the sitemap in about a minute: the average score, the fixes that hit the most pages, duplicate titles and descriptions, and pages none of the others link to.
Before and after
Run the audit again after the work is done, and it shows the average then and now, and which issues were fixed and which are new. That is the slide for your monthly call.
Questions agencies ask
What is a white label SEO audit tool?
It is an SEO checker, sometimes called a white label SEO analysis tool, that an agency presents as its own. The client sees the agency's logo, name and colour on the report, the PDF and the emails, not the name of the tool behind it.
What is in a white label SEO report?
A score out of 100 for the page and a list of every problem found across SEO, best practices, accessibility, links and speed, each with what was seen on the page and how to fix it. You can add your own introduction, a call-to-action button and leave out categories you do not sell.
Can I embed the SEO audit on my own website?
Yes. One script tag, or the WordPress plugin, puts an audit form on any page: in the page, as a floating button, or as a popup. A visitor enters a page of their site and an email and gets the report under your brand.
How do I get SEO leads from it?
Every visitor who fills in your form becomes a lead with their page, email and score. You get an email for each one, marked as a hot lead when the site scores under 60, with its three costliest problems, so the first call has something concrete in it. Leads also go to a webhook, the API and a CSV export.
Is there a PDF export?
Every report has a Download PDF button. The PDF keeps your brand and the check date, and never splits a check across two pages.
Can I use my own domain?
Not yet. Reports live on scoreling.com under a link that belongs to your agency, and emails go out as "Your agency via Scoreling" with replies coming to you.
How much does it cost?
The agency features are free while Scoreling is in early access, and no card is asked for.
Put your name on your next audit
Set up your brand in two minutes. Free while in early access, no card.
Create an agency account