SEO
45 checks
Title, description, canonical, headings, structured data, the sitemap, the robots rules that quietly remove a page from search, and whether AI answer engines may quote it.
Weighs most
Free · no sign-up · graded out of 100
Website grader
Enter a page and get a grade out of 100 for SEO, speed, accessibility, best practices and links, with every problem we found and how to fix it.
Not sure what you will get? See a sample report
76
checks on every page
5
areas, each with its own score
50
links followed to see if they work
1
Lighthouse run on mobile, as Google indexes
01 · What it grades
Five areas, weighted by what they cost you
Each area gets its own score out of 100, and the grade for the page is their weighted average. SEO weighs most because it decides whether the page is found at all.
Speed
10 checks
Core Web Vitals from Google's own Lighthouse run, plus the transport facts we measure ourselves: first byte, weight, compression, caching.
Weighs most
Best practices
14 checks
Valid markup, HTTPS and its certificate, security headers, JavaScript errors in the console, and Lighthouse's own best practices audit.
Weighs most
Accessibility
5 checks
Google's Lighthouse accessibility run (contrast, names, labels, landmarks) plus what we read in the HTML ourselves: form labels, link text, icon buttons, zoom.
Weighs most
Links
2 checks
Every link on the page is resolved, capped at fifty, so dead targets and downgrades to plain http surface before a visitor finds them.
Weighs most
02 · Reading the grade
What your score means
90-100
Good
Few problems left, and mostly small ones. Check the warnings when you have time.
50-89
Needs work
Real problems, usually a few heavy checks failing. Fix those first.
0-49
Poor
Heavy checks fail in several areas at once. Start with the fixes at the top of the report.
03 · Raising it
Where the points are
-
1
Fix failures before warnings
A failing check earns nothing, and turning it into a warning already wins back half its weight. The report opens with the five fixes worth the most points, each with how many it wins back.
-
2
Start with SEO and speed
Together they are 35% plus 25% of the grade. Their heaviest checks, a page blocked by noindex or a slow Largest Contentful Paint, move the grade more than anything else.
-
3
Grade it again
A page graded in the last 15 minutes shows the same report, so give a fix a few minutes before you check the new grade.
It grades one page. Need the whole site?
A free account runs a site audit of up to 20 pages, watches client pages weekly and puts your agency's logo on the report.
Questions about the website grader
What is a website grader?
A tool that loads a page the way a search engine and a browser do and scores it: here out of 100, for the page and for each area, with a list of every problem found and how to fix it.
Is the website grader free?
Yes. Grading a page needs no account and no card, and the reports are free while Scoreling is in early access.
How is the grade calculated?
Each check has a weight. An area's score is the weight of the checks that pass over the weight of the checks that apply, with a warning counting half. The total is the areas' scores weighted as shown above. Checks that do not apply to the page, such as hreflang on a site in one language, leave the sum instead of counting against it.
Why is my grade different from PageSpeed Insights?
PageSpeed Insights scores speed alone. Here, the Lighthouse performance score is one check inside the speed area, next to Core Web Vitals and what we measure ourselves, and speed is a quarter of the total. A fast page with a missing title and broken links still grades low.
Does it grade the whole website?
It grades the page you enter, since each page has its own title, links and speed. To grade up to 20 pages of a site in one go, sign in and run a site audit from your account.
How often should I grade my site?
After every change you want to check, and otherwise once a month. A page graded in the last 15 minutes shows the same report, so wait a little after a fix before grading again.
Is this a HubSpot Website Grader alternative?
It answers the same question, how good is this page, and for every check it shows what was found on the page and how to fix it. Each area has its own score, and grading a page needs no email address.
What grade does your site get?
Free, no sign-up, and the pages you grade are not tracked.